Eternal Partners with US Tech Giant OpenAI to Boost AI Integration on Zomato and Blinkit Platforms

Eternal, the parent company of Zomato, has partnered with OpenAI as per the reports to enhance the AI integration between Zomato and Blinkit. This is a strategic move for the company.

The firm announced on Tuesday that it has broadened its strategic partnership with OpenAI in order to strengthen its artificial intelligence (AI) skills throughout its operations, which include Zomato, Blinkit, District and Hyperpure, as well as its internal systems and partner platforms.

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According to a release, Eternal will also utilize OpenAI’s Enterprise API platform to investigate novel methods for clients and partners to engage with its platforms, implement sophisticated AI technologies inside partner applications and integrate cutting edge coding models into its internal AI orchestration platform.

The partnership will concentrate on AI applications throughout Eternal’s apps, as well as the company’s AI native venture, Nugget and its Feeding India project, highlighting the expanding role of AI in India’s digital business industry.

“These efforts are geared toward maintaining the reliability and speed that AI platforms require while also making it useful in daily workflows and choices,” Eternal said.