Rubics Realty X Messi Collaboration Lights Up Mumbai’s Bandra-Worli Sea Link For GOAT India Tour 2025

Mumbaikars witnessed something very rare on Saturday night at the Bandra-Worli Sea Link. To create more excitement for Lionel Messi’s arrival in Mumbai, the sea link was illuminated, and it felt like a festival of lights. What is more exciting is that the moment became more prominent with Rubics Realty’s name next to Messi’s face. Rubics is the official sponsor of the GOAT India Tour 2025 event happening in the city today at Wankhede Stadium.

Rubics Realty has played a key role in ensuring that the Mumbai leg of the tour delivers an outstanding and memorable experience for fans. The brand’s strong focus in this partnership has been on scale, planning, and public engagement. The illuminated display became a focal point for commuters, fans and photographers, and many captured the rare sight, which has gone viral on social media.

The Sea Link activation had just marked the beginning of Mumbai’s celebrations around Messi’s arrival, and Rubics Realty set the standard for the main event. On social media platform X (formerly Twitter), photos and videos of the Sea Link lighting up went viral within minutes. Hashtags such as #RubicsLuvsGOAT, #Rubics4GOAT, #RubicsGroup and #GOATIndiaTour began trending at the top. The citizens are impressed with Rubics’ involvement in creating a landmark moment for Mumbai.

When passion meets performance, legends are created.
That’s the spirit behind #RubicsLuvsGOAT. pic.twitter.com/TgRiTeJzJX — Nidhi Pandey (@Nidhi143_) December 14, 2025

With this wonderful feat, Rubics Realty has shown that a real estate brand can play such a crucial role culturally in a global sporting event and make it a special memory for thousands of people. For Messi’s arrival, the brand is one of those who turned one of Mumbai’s most symbolic structures into a canvas of celebration. This ceremony is just the beginning for Rubics Realty; there are many more big things the brand aims to do in the future.